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Analyzing search trends to gain insight into customer demand

Contributor: David Brim May 16, 2013

Search Engine Optimization…we’ve all heard of it.

When most people think of SEO they think of getting keywords to the top of Google to bring targeted traffic to a website. Fundamentally that is the main purpose of SEO, but very few people consider other ways that SEO can be utilized to help your marketing, innovation efforts and overall business strategy…. (more…)